Dynamics 365 Marketing Automation

Introduction:
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The Dynamics 365 Marketing Automation is a marketing app that helps in converting consumers to customers. It helps in tracking business relationships and works seamlessly with the other Dynamics 365 apps like Sales. It also has a built-in business intelligence that comes in handy when automating things.

 

With the Dynamics 365 Marketing Automation, you can:

  • Create customizable email and landing page templates to help in boosting your digital voice.

  • Build automated multichannel campaigns for easier workflow launches and activities follow-ups.

  • Access LinkedIn business prospects.

  • Easily and safely share leads data and contacts across your business.

  • Understand your target market better and have a deeper understanding on your leads.

  • Manage your business events.

  • Assess your marketing return on investment or MROI faster and easier.

  • Categorize and prioritize your leads

  • Plan marketing actions based on survey results

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HOW MUCH DOES IT COST TO INSTALL?

The Dynamics 365 Marketing Automation apps can be purchased individually at $95 USD for each month for a full user license. Should you wish to add more team members, you need to pay an additional $8 per user per month.

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CAN I CUSTOMIZE THIS APP BASED ON MY MARKETING PLAN?

Since this app is built on the standard infrastructure of Dynamics 365 for Customer Engagement, you can easily customize the Dynamics 365 Marketing automation without dealing with coding.

 

Users can easily add or remove fields to existing forms and entities, hide or create new fields in forms or lists, create their own workflows and business processes, and many more.

 

The app can also be customized by a third party solution from Microsoft AppSource. Not only that, but the system also provides APIs to help developers in writing codes for more advanced custom functionalities.

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WHAT FUNCTIONALITIES DOES IT INCLUDE?

The Dynamics 365 Marketing Automation offers marketing features like:

 

  • Email Template Set Ups

  • Configuring Dynamics 365 with ClickDimensions

  • Single automated marketing scenario

  • Optimising ROI on Adwords

  • Core marketing

  • Event management

  • Online surveys and results analysis

  • Dynamics 365 Connector for LinkedIn Lead Gen Forms

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CAN WE START WITH THIS AND ADD MORE FUNCTIONALITIES LATER ON?

Yes, just like any other Dynamics 365 apps (Sales, Field Service, Project Service Automation, and Customer Service), Dynamics 365 Marketing Automation can be purchased individually.